Setting the Bid in Google Shopping Ads
After you have added your ad groups and product groups, you need to decide what bid you would like to assign to the campaign.
This bid will be assigned to all the ad groups, throughout the entire campaign.
To set a bid for your campaign, follow the steps below:
- After you have created your structure, click Save & Proceed
- In the pop-up, provide the value of your bid
- Click Save & Proceed