Using Google Text Ads

8 Articles

Google Text Ads: Signing Up for Google Text Ads in DataFeedWatch

To sign up for Google Text Ads in DataFeedWatch, follow the steps below. Go to the Channels page, and select Google Text Ads from the side bar. Scroll down and select the most appropriate plan. Pleas…

Updated 5 months ago by Paweł

Google Text Ads: Setting Up a Google Text Ads Feed

To set up your Google Text Ads Feed, follow the steps below. Create a Text Ads Feed. In Google Text Ads , click Feeds. Name your feed (optional). Click Add a Text Ad Feed.. Map fields in your feed. I…

Updated 9 months ago by Paweł

Google Text Ads: Creating Google Text Ads Campaigns (Product Campaign)

To create a Google Text Ads Campaign , follow the steps below. Select Campaigns from the side bar and connect your Google account. Allow access. Product Campaign. Product Campaign creates an adgroup…

Updated 9 months ago by Paweł

Google Text Ads: Creating Brand and Product Type Campaigns (BPT)

BPT campaigns allow you to advertise a group of products based on their brand ( adidas ) & product type ( football shoes ). BPT campaigns also use other information from the feed to cover more search…

Updated 9 months ago by Paweł

Google Text Ads: Creating Group Campaigns and DSA Campaigns

To cover ALL the search queries , create Group, DSA and BPT campaign for the same products: Create a Group Campaign. The Group Campaign will cover the generic search terms. A separate ad group is cre…

Updated 9 months ago by Paweł

Google Text Ads: Creating Landing Page Campaigns

If you have created your own, SEO-optimized landing pages for certain groups of products (brands, product types, etc) you can use them in Google Text Ads as well. To create your Landing Page Campaign…

Updated 9 months ago by Paweł

Google Text Ads: Bad words

Bad words are words that Google does not accept as keyword or in your text ads. There are 3 type of bad words: Trademarks. Pharmacy policy. Other bad words. Google will disapprove these ads or keywor…

Updated 9 months ago by Paweł

Google Text Ads: Best Practices

Best Practices. Why using parent products is better than Variants? If you sell apparels (or other products with variants) it is better to advertise the parent product - not the variant. Example: Ther…

Updated 9 months ago by Paweł

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